WEBSITES PRIVACY POLICY

Last Modified: March 3, 2022

All American Pet Resorts, LLC and its affiliates (collectively, “AAPR,” “we”, “us”, or “our”) value their customers, their information, their privacy, and their trust. This Privacy Policy (“Policy”) applies to information collected online from users of the AAPR websites, www.allamericanpetresorts.com (the “Sites”), and explains how we collect, use, and protect that information. This Policy applies to AAPR’s collection, use, processing, storage, and transfer of information associated with AAPR’s Sites.

Throughout this Policy, we refer to the term “Personal Information.” “Personal Information” means data which identifies, describes, is associated with, or could be linked to an individual, such as a name, birthdate, postal address, email address, telephone number, driver’s license number, Social Security Number or other government-issued identification number, credit card number, or other unique identifiers.

Personal Information does not include anonymous or aggregated data that can no longer be used to identify a specific person, even if combined with other data. Also, we may collect information related to businesses, companies, institutions, or other entities rather than individuals (“Business Information”). We do not consider Business Information, such as title, employer’s name, work email, work phone number, work address, and other similar business information, to be Personal Information.

Information We Collect

We collect information about you in two ways: 1) directly from you; and 2) indirectly from you via your use of the Sites.

Information Collected Directly From You

When you contact us using our Sites or use the Sites’ forms to apply for a franchise or request information from us we will collect certain Personal Information about you so that we may adequately respond to your inquiry or offer services to you such as your first and last name, email address, home and work phone number, postal address, the names of your pets, your employment history (including your current employer, their address, your position, your current salary, start date, and a description of your work), information about other businesses that you’ve owned (that businesses’ name, how long owned, its address, what type of business it was and the number of employees), financial information (including whether you own your own home, how much equity there is in your home, whether you own other real estate, what equity you have in that real estate, you available liquid capital, and expected return on investment), and two business references (their name, phone number, address, relationship to you, and the number of years they’ve known you).

Information Collected Indirectly from You

When you visit our Sites, we may collect information about your visit and maintain that information in our web server logs, which are records of the activities on our Site. The servers automatically capture and store the information electronically. Examples of the information we may collect include: Internet Protocol (IP) address; browser type and version; the pages of the Site that you visit; the time and date of your visit; the time spent on those pages; unique device identifiers and other diagnostic data. When you access the Site by or through a mobile device, we may collect certain information automatically, including, but not limited to, the type of mobile device you use, your mobile device unique ID, the IP address of your mobile device, your mobile operating system, the type of mobile internet browser you use, unique device identifiers and diagnostic data. We may also collect information that your browser sends whenever you visit our service or when you access the service by or through a mobile device. We use this information in a deidentified and aggregated fashion to help us administer the Sites, analyze its usage, protect the websites and its content from inappropriate use, and improve your Sites experience.

In some of our email messages, you will find a “click-through URL” linked to content on our Sites. We track this click-through data to help us determine interest in particular topics and measure the effectiveness of our customer communications. If you prefer not to be tracked in this way, you should not click such links in our email messages.

Cookies

We use "cookies" on this site. A cookie is a piece of data stored on a site visitor's hard drive to help us improve your access to our site and identify repeat visitors to our site. For instance, when we use a cookie to identify you, you would not have to log in a password more than once, thereby saving time while on our site. Cookies can also enable us to track and target the interests of our users to enhance the experience on our site. Usage of a cookie is in no way linked to any personally identifiable information on our site.

We also use log files when you visit our Sites. Log files track IP addresses, browser type, Internet Service Provider (ISP) identity, referring/exit pages, platform type, date/time stamp, and number of clicks. We utilize this information in our legitimate interest in administering the Sites, preventing fraud, tracking websites navigation in the aggregate, and gathering broad demographic information for aggregate use.

We do not and will not use cookies to collect Personal Information from you that you did not intentionally provide to us. We do not collect Personal Information automatically, but we may tie this information to Personal Information about you that we collect from other sources or you provide to us.

Web beacons, also known as clear GIFs, are often used in combination with cookies. Often transparent, these images are part of web pages, and allow us to count users who have visited certain pages and to generate statistics about how our Sites are used. They are not used to access Personal Information

Pixel tags enable us to send email messages in a format that customers can read, and they tell us whether mail has been opened. We may use this information to reduce or eliminate messages sent to you

Website Analytics

Third parties who assist us with operating the website may have access to your Personal Information only to perform their tasks on our behalf and are obligated not to disclose or use it for any other purpose.

ANALYTICS

We may use third-party Service providers to monitor and analyze the use of our Service.

  • Google Analytics

ADVERTISING

We may use Service providers to show advertisements to You to help support and maintain Our Service.

  • Google AdSense & DoubleClick Cookie

Google, as a third-party vendor, uses cookies to serve ads on our Service. Google’s use of the DoubleClick cookie enables it and its partners to serve ads to our users based on their visit to our Service or other websites on the Internet. You may opt out of the use of the DoubleClick Cookie for interest-based advertising by visiting the Google Ads Settings web page: http://www.google.com/ads/preferences/

  • Bing Ads

Bing Ads is an advertising service provided by Microsoft Inc. You can opt-out from Bing Ads by following the instructions on Bing Ads Opt-out page: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads. For more information about Bing Ads, please visit their Privacy Policy: https://privacy.microsoft.com/en-us/PrivacyStatement

  • Facebook

Their Privacy Policy can be viewed at https://www.facebook.com/privacy/explanation

  • Instagram

Their Privacy Policy can be viewed at https://help.instagram.com/519522125107875

EMAIL MARKETING

We may use your Personal Information to contact you with newsletters, marketing or promotional materials and other information that may be of interest to you. You may opt-out of receiving any, or all, of these communications from us by following the unsubscribe link or instructions provided in any email we send or by contacting us.

We may use Email Marketing Service Providers to manage and send emails to you.

  • Emma

Their Privacy Policy can be viewed at https://myemma.com/legal/privacy-notice

PAYMENTS

We may provide paid products and/or services within the Site. In that case, we may use third-party services for payment processing (e.g. payment processors).

We will not store or collect your payment card details. That information is provided directly to our third-party payment processors whose use of your personal information is governed by their Privacy Policy. These payment processors adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, Mastercard, American Express and Discover. PCI-DSS requirements help ensure the secure handling of payment information.

  • Stripe

Their Privacy Policy can be viewed at https://stripe.com/us/privacy

  • PayPal

Their Privacy Policy can be viewed at https://www.paypal.com/webapps/mpp/ua/privacy-full

BEHAVIORAL REMARKETING

The Company uses remarketing services to advertise on third-party websites to you after you visited our Site. We and our third-party vendors use cookies to inform, optimize and serve ads based on your past visits to our Service.

  • Google Ads (AdWords)

Google Ads (AdWords) remarketing service is provided by Google Inc. You can opt-out of Google Analytics for Display Advertising and customize the Google Display Network ads by visiting the Google Ads Settings page: http://www.google.com/settings/ads. Google also recommends installing the Google Analytics Opt-out Browser Add-on – https://tools.google.com/dlpage/gaoptout – for your web browser. Google Analytics Opt-out Browser Add-on provides visitors with the ability to prevent their data from being collected and used by Google Analytics. For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page: https://policies.google.com/privacy.

  • Bing Ads Remarketing

Bing Ads remarketing service is provided by Microsoft Inc. You can opt-out of Bing Ads interest-based ads by following their instructions: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads. You can learn more about the privacy practices and policies of Microsoft by visiting their Privacy Policy page: https://privacy.microsoft.com/en-us/PrivacyStatement.

  • Facebook

Facebook remarketing service is provided by Facebook Inc. You can learn more about interest-based advertising from Facebook by visiting this page: https://www.facebook.com/help/164968693837950. To opt-out from Facebook’s interest-based ads, follow these instructions from Facebook: https://www.facebook.com/help/568137493302217. Facebook adheres to the Self-Regulatory Principles for Online Behavioural Advertising established by the Digital Advertising Alliance. You can also opt-out from Facebook and other participating companies through the Digital Advertising Alliance in the USA http://www.aboutads.info/choices/, the Digital Advertising Alliance of Canada in Canada http://youradchoices.ca/ or the European Interactive Digital Advertising Alliance in Europe http://www.youronlinechoices.eu/, or opt-out using your mobile device settings. For more information on the privacy practices of Facebook, please visit Facebook’s Data Policy: https://www.facebook.com/privacy/explanation.

Children’s Information

Our Sites are not directed at children. We do not knowingly collect Personal Information from children under the age of 16. If you are a parent or guardian and believe your child has provided us with Personal Information without your consent, please contact us by using the information in the “Questions and Contact Information” section, below, and we will take steps to remove such Personal Information from our systems.

Use of Personal Information

We only use your Personal Information for the original purposes it was given and to further our legitimate business interests, such as to transact business, to provide information about our company and products, and to communicate with visitors of our Sites. Personal Information is used also to provide you with a more enjoyable, convenient online experience. We may use your Personal Information to send you requested information, to personalize content for you, to compile, analyze, and better understand user data, demographics and behavior, and to detect, investigate, and prevent activities that may violate our policies or be illegal. We may also use your Personal Information to communicate with you about products and services we believe you might find of interest and to administer marketing materials and surveys in which you might participate.

We also use the information automatically collected about you during your use of the Sites, as described above, to improve the effectiveness of our websites, operations, mobile experience, or marketing efforts, to prevent against fraud and theft, and otherwise to protect our Sites’ visitors and our business.

Our employees and agents may view your Personal Information to assess and evaluate your franchise applications or to otherwise perform their jobs and address your needs. We authorize their access to your Personal Information on a need-to-know basis to evaluate your qualifications as a franchisee and/or to provide you with our products or services, or for one of the other reasons listed in this section, and always in connection with a contractual obligation to protect the privacy of that information.

We may also use information you provide to us to communicate with you in the future. If you do not wish to receive such communications, you may opt out (unsubscribe) as described below in the “Access and Consent to Use of Your Personal Information” and “Questions and Contact Information” section.

Disclosure of Your Information

We will not make your Personal Information available to any unaffiliated parties, except as discussed above and as follows:

  • To employees, contractors, agents, websites vendors, and/or contractors who may use it on our behalf or in connection with their relationship with us;
  • To our affiliates, service providers, and third-parties (e.g., Google Analytics, Stripe, and Paypal, etc.) for marketing purposes, building targeted ad campaigns, and completing your order of products or services.
  • To others, including law enforcement, if we believe such release is reasonably necessary to comply with law or legal process; enforce or apply the applicable AAPR Terms of Use per AAPR application, if reasonably necessary to protect our operations, clients, or users; detect, prevent or otherwise address fraud, security, or technical issues; protect the rights, property, or safety of others; in a matter of public safety or Policy; or as needed in connection with the transfer of our business assets (for example, if we are acquired by another firm or if we are liquidated during bankruptcy proceedings). In the event of an insolvency, bankruptcy, or receivership, your Personal Information may also be transferred as a business asset.

In addition, we may share aggregate, non-individual information, incapable of identifying a person, with third parties for lawful purposes. We will not disclose any of your Personal Information except when we have your permission or under special circumstances, such as when we believe in good faith that the law requires it or under circumstances described in this Policy.

Access and Consent to Use of Your Personal Information

If you believe that the Personal Information that we have collected about you is incomplete, inaccurate, or not up to date, or if you would like to review and/or request changes or deletion of that information, please see the contact information in the “Questions and Contact Information” section.

If you do not consent or want to withdraw your consent for us to collect, use, or disclose your Personal Information as described in this Policy, please use the contact information provided in the “Questions and Contact Information” section. In your request, please identify the Personal Information at issue and the collection, use, or disclosure you wish to stop.

Denying or withdrawing consent may not allow us to provide you with some or all the products, services, or information you request.

You may opt-out of receiving marketing-related emails, targeted advertising messages, or promotional offers from AAPR by clicking the "unsubscribe" link at the bottom of any email you receive from us or emailing us at privacy@aaprllc.com.

If you opt-out from receiving marketing emails or text messages, we may still need to send you communications about your account, orders, customer service inquiries, and other matters. If you agreed to receive future marketing communications directly from a third party through our Sites, you will need to contact that party to opt-out of such communications. This process may be outlined on that party's privacy policy. We do not control third parties’ collection or use of your information to serve interest-based advertising. However, these third parties may provide you with ways to choose not to have your information collected or used in this way. You can opt out of receiving targeted ads from members of the Network Advertising Initiative (“NAI“) on the NAI’s websites.

Your California Privacy Rights

If you are a California resident, you may have certain rights with respect to your Personal Information including the following rights:

  1. The right to know, by way of our Policy and any specific inquiries you direct to us, where Personal Information we have about you comes from, what we use that information for, whether it is being disclosed or sold, and to whom it is being disclosed or sold;
  2. The right to “opt-out” of AAPR’s sale of your Personal Information to any third parties, in the event AAPR sells data;
  3. The right, with some exceptions, to have your Personal Information deleted from AAPR’s possession or control; and
  4. The right to receive equal service and pricing from AAPR even if you exercise any of your privacy rights.

California Civil Code Section 1798.83 permits users of the Sites who are California residents to request certain information regarding our disclosure of Personal Information to third parties for their direct marketing purposes. A California resident may also use an authorized agent to submit a right to access request or a request to delete. To make such a request, to learn more, or if you have any questions or concerns about your California privacy rights, please visit the Privacy Notice for California Residents.

Virginia Residents

If you are a Virginia resident, you may, upon request, have certain rights with respect to your Personal Information, including the following rights:

  1. To confirm whether or not AAPR is processing your Personal Information and to access such Personal Information;
  2. To correct inaccuracies in your Personal Information, taking into account the nature of the Personal Information and the purposes of the processing of the Personal Information;
  3. To delete your Personal Information;
  4. To obtain a copy of your Personal Information that you previously provided to AAPR in a portable and, to the extent technically feasible, readily usable format that allows you to transmit the Information to another controller without hindrance, where the processing is carried out by automated means; and
  5. To opt-out of the Personal Information processing for purposes of targeted advertising, the sale of personal Information, or profiling in furtherance of decisions that produce legal or similarly significant effects concerning you.

AAPR will respond to any of the above requests within forty-five days. AAPR may extend this deadline once by an additional forty-five days when reasonably necessary, taking into account the complexity and number of your requests, so long as we inform you of the extension within the initial forty-five-day response period along with the reasons for the extension. All requests pursuant to the above rights should be submitted to:

privacy@aaprllc.com

41850 West Eleven Mile Road, Suite 202
Novi, MI 48375
 

If AAPR declines to take action regarding your request, AAPR shall inform you within the deadlines discussed above, along with the justification for that decision. Should you choose to, you may appeal the decision not to take action (or to take limited action) by submitting an appeal within fourteen days of receipt of AAPR's initial response to the following:

appeal@aaprllc.com

41850 West Eleven Mile Road, Suite 202
Novi, MI 48375

Within sixty days of receipt of your appeal, AAPR shall inform you in writing of any action taken or not taken, in response to the appeal, including a written explanation of the reasons for the decisions. If unsatisfied, you may file a complaint with the Virginia Attorney General at https://www.oag.state.va.us/consumer-protection/index.php/file-a-complaint.

Colorado Residents

If you are a Colorado resident, you may, upon request, have certain rights with respect to your Personal Information, including the following rights:

  1. To opt-out of the processing of your Personal Information for purposes of targeted advertising, the sale of Personal Information; or profiling in furtherance of decisions that produce legal or similarly significant effects concerning you;
  2. To confirm whether AAPR is processing your Personal Information and to receive access to that Personal Information;
  3. To correct inaccuracies in your Personal Information, taking into account the nature of the Personal Information and the purposes of the processing of your Information;
  4. To delete your Personal Information; and
  5. When exercising your right to access your Personal Information, to obtain the Personal Information in a portable and, to the extent technically feasible, readily usable format that allows you to transmit the data to another entity without hindrance.

AAPR will respond to any of the above requests within forty-five days. AAPR may extend this deadline once by an additional forty-five days when reasonably necessary, taking into account the complexity and number of your requests, so long as we inform you of the extension within the initial forty-five-day response period along with the reasons for the extension. All requests pursuant to the above rights should be submitted to:

privacy@aaprllc.com

41850 West Eleven Mile Road, Suite 202
Novi, MI 48375

If AAPR declines to take action regarding your request, AAPR shall inform you within the deadlines discussed above, along with the justification for that decision. Should you choose to, you may appeal the decision not to take action (or to take limited action) by submitting an appeal within fourteen days of receipt of AAPR’s initial response to the following:

appeal@aaprllc.com

41850 West Eleven Mile Road, Suite 202
Novi, MI 48375

Within forty-five days of receipt of your appeal, AAPR shall inform you in writing of any action taken or not taken, in response to the appeal, including a written explanation of the reasons for the decisions. AAPR may extend this period by sixty days where reasonably necessary, considering the complexity and number of requests serving as the basis for the appeal. If unsatisfied, you may file a complaint with the Colorado Attorney General at https://coag.gov/file-complaint/.

Security of your Personal Information

We are committed to protecting the information we receive from you. We take appropriate security measures to protect your information against unauthorized access to or unauthorized alteration, disclosure or destruction of data. To prevent unauthorized access, maintain data accuracy, and ensure the correct use of information, we maintain appropriate physical, electronic, and managerial procedures to safeguard and secure the information and data stored on our system.

When information is transmitted by AAPR to other websites, it is protected through the use of encryption, such as the Secure Sockets Layer (SSL) protocol. While no computer system is completely secure, we believe the measures we have implemented reduce the likelihood of security problems to a level appropriate to the type of data involved.

Links to Other Websites

Our Sites may contain links to, or advertisements about, non-AAPR websites. Other sites may also reference, advertise, or link to the AAPR Sites. You may be able to post content to third party Social Networking sites on which we maintain a presence. If you choose to do this, we will provide information to the Social Networking Sites(s), and receive information from them, in accordance with your elections. You acknowledge and agree that you are solely responsible for your use of those websites and that it is your responsibility to review the applicable terms of use and privacy policies. We are not responsible for the availability, accuracy, content, products or services of third-party Social Networking sites.

While you are using the Sites, you may be linked or directed to other third-party websites that are beyond our control. These third-party websites may have privacy policies and terms of use which differ from ours. Please carefully review these policies. We are not responsible for any actions or policies of such third parties.

Retention and Accuracy of Personal Information

We do our best to ensure that the Personal Information we hold, and use is accurate. We rely on the individuals we do business with to disclose to us all relevant information and to inform us of any changes. Personal Information is kept only for so long as is required, in accordance with our records retention policy and legal and regulatory requirements. If Personal Information is no longer required, we destroy it or render it anonymous. In any event, all Personal Information collected by us will be deleted within 24 months of your having last interacted with us or the Sites.

Data Transfer

Your information, including Personal Information, is processed at our operating offices and in any other places where the parties involved in the processing are located. It means that this information may be transferred to — and maintained on — computers located outside of your state, province, country or other governmental jurisdiction where the data protection laws may differ than those from your jurisdiction.

AARP will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy and no transfer of your Personal Information will take place to an organization or a country unless there are adequate controlsin place including the security of your data and other personal information.

Changes to the Policy

From time to time, we may change this Policy and will notify you of material changes by posting the changed or modified Policy on our Sites. Any changes will be effective immediately upon the posting of the revised Policy unless otherwise specified.

Questions and Contact Information

If you have any questions, wish to access, correct, or amend your Personal Information or unsubscribe, want to register a complaint or simply want more information, you may contact us at:

AAPR

privacy@aaprllc.com